Quantum · RF · Semiconductor

Turning deep technology into commercial growth.

PhD engineer (ETH Zürich) and MBA leading technical sales, business development and AI-driven sales analytics for quantum-control and semiconductor instrumentation.

PhD · ETH Zürich MBA Zurich, Switzerland ES / EN / DE
Portrait of Diego Calvo Ruiz
5+years in technical sales & BD
19publications & conference talks
PhD + MBAtech depth meets business strategy
Globalcustomer base across research & industry

01 — About

Where deep tech meets sales strategy

I believe deep technology creates the most value when it is clearly connected to customer needs, business priorities, and reliable data. My sweet spot is where semiconductor and scientific-instrumentation markets meet sales strategy and data-driven execution.

After a PhD at ETH Zürich developing low-noise, high-frequency semiconductor devices — now deployed in ESA missions and space observatories worldwide — I moved into commercial roles and completed an MBA. Today at Zurich Instruments (Rohde & Schwarz Group) I own the sales-funnel cadence, lead public-sector tenders, and build AI-enabled CRM analytics for the commercial team.

Outside of work: sports whenever time and weather cooperate, family road trips, and a good book.

Quick facts

  • LocationZurich, CH
  • Current roleInside Sales & Reporting Manager
  • CompanyZurich Instruments
  • LanguagesSpanish · English C1 · German B2
  • MembershipsMensa
  • CitizenshipSpanish (EU)

02 — Experience

Professional journey

Jan 2026 — Present

Inside Sales & Reporting Manager

Zurich Instruments · Rohde & Schwarz Group — Zurich, Switzerland

  • Own the EMEA sales-funnel cadence end to end — from qualification and forecasting to executive reporting
  • Lead public-sector tender management across EMEA, from qualification through submission and award
  • Built AI-enabled CRM analytics that improved data quality and pipeline visibility for the commercial team
Jan 2022 — Dec 2025

Technical Sales Manager

Zurich Instruments — Zurich, Switzerland

  • Owned pipeline and pre-/post-sales strategy for quantum-control and lock-in instrumentation across EMEA
  • Designed KPI frameworks and live dashboards in SugarCRM to guide commercial decisions
  • Built trusted relationships with leading quantum & semiconductor labs; ran site visits and international conferences
Nov 2020 — Dec 2021

Sales & Business Development Manager

Meister Abrasives AG — Andelfingen, Switzerland

  • Led global marketing and digital-transformation initiatives for a leader in precision-grinding technology for the semiconductor industry
  • Developed key accounts and managed the full sales cycle in Salesforce
Nov 2016 — Oct 2020

Research Assistant, Millimeter-Wave Electronics Lab

ETH Zürich — Zurich, Switzerland

  • Fabricated and characterized high-speed, low-noise semiconductor devices in a nanotechnology cleanroom
  • Devices now deployed in ESA missions and several space observatories worldwide
  • Taught courses to 200+ students; owned the lab's website, server and network

03 — Skills

Core competencies

🤝

Commercial

Technical SalesBusiness DevelopmentGo-to-Market StrategyKey AccountsPre-/Post-SalesPublic-Sector TendersNegotiation
📊

Sales Operations & Data

SugarCRMSalesforceKPI & Dashboard DesignPipeline ForecastingSales Analytics
🤖

AI & Digital

AI-Driven AnalyticsGenerative & Agentic AIPrompt EngineeringDigital TransformationPython · R · C/C++
⚛️

Technical Domains

SemiconductorsRF / mmWaveQuantum ControlScientific InstrumentationNanofabrication

04 — Education

Academic background

2016 — 2020

PhD, Electrical & Electronics Engineering

ETH Zürich · Low-noise, high-frequency semiconductor devices now used in ESA missions and space observatories

2022 — 2023

MBA, Business Administration & Management

U. Europea Miguel de Cervantes · Thesis: "Semiconductor market beyond Moore's Law: Planning through Artificial Intelligence"

2015 — 2016

MSc, Molecular Nanoscience & Nanotechnology

Autonomous University of Madrid · Best-GPA Master Award (9.58/10)

2011 — 2015

BSc, Telecommunications Engineering

University of Valladolid · 1st National Prize for Best Bachelor Thesis (COGITT)

05 — Publications

Selected publications & talks

Show all publications

06 — References

What colleagues say

Dr. Ruiz proved himself to be an outstanding collaborator who is trustworthy, reliable, and dedicated. He is well-organized and hardworking, and displays a "can-do" hands-on problem-solving mentality. He was highly appreciated in our international multicultural team.

— ETH Associates

Dr. Ruiz had well-founded specialist knowledge in his area of responsibility. He put the knowledge he had acquired into practice and endeavored to develop the best possible solutions. His performance met our expectations very well in terms of quality and quantity.

07 — Recognition

Awards & certifications

🏆

1st National Prize, Best Bachelor Thesis

COGITT — Liberalization of Telecommunications Award, 2015

🎓

Best-GPA Master Award

Universidad de Valladolid — 9.58/10, MSc Molecular Nanoscience & Nanotechnology

🧠

Mensa Member

Member since 2014 — 98th percentile on standardized IQ testing

🤖

Claude AI Fluency

Anthropic, 2026

📈

Sales Training

selling2b Consulting GmbH, 2026

🔄

Professional Scrum Master I

Scrum.org, 2020

08 — Contact

Let's connect

Whether it's quantum-control instrumentation, semiconductor markets, sales operations, or AI-driven analytics — I'm always open to a good conversation.

diegocalvoruiz@engineer.com